CELEBRATE COMING OUT

Brooklyn rock band Great Caesar celebrated National Coming Out Day on 10/11/14 with 10 shows in 11 hours throughout NYC.

Results:
Boosted awareness of the band and National Coming Out Day. Delivered beautiful live music to hundreds of fans and strangers across NYC. Supported a great cause.

Press:
GLAAD
Out Magazine

Outdoor

We documented the entire day and then gave the content to Out Magazine to premiere to their readers. Fans loved it too.

To celebrate National Coming Out Day, Great Caesar played 10 shows in 11 hours across NYC, handing out wristbands and sharing music to spread a message of love and equality. Thank you to all of the folks who joined us, and to everyone working to make the world a more safe and loving place.

The promotion was announced via a landing page on the band's website with a call to action video and information about the day.

Facebook posts reminded fans about the event. Fans could also follow the band on Twitter to see real time updates from or use the location info to go catch them in person.

We're playing 10 shows in NYC+BK in 11 hours tomorrow for #NationalComingOutDay . RSVP here: http://t.co/5riUA47dLZ pic.twitter.com/5eXmyysfoj
— Great Caesar (@greatcaesarband) October 10, 2014

6 down, 4 to go. Washington Square Park was awesome! #NationalComingOutDay pic.twitter.com/Cii1PvH27X
— Great Caesar (@greatcaesarband) October 11, 2014

Support from Out Magazine

Great Caesar performed 10 concerts over 11 hours on Natl Coming Out Day http://t.co/zTYaQW86u8
— Out Magazine (@outmagazine) October 28, 2014

Great Caesar + National Coming Out Day

CELEBRATE COMING OUT